Bristol - Unorthodox, Independent. Yes. We know.
on Nov 11 in Bristol, Culture, News, Projects, Strategy tagged by Peter BlackmanI was clearing out my laptop yesterday and found this. It’s the Yellow Railroad International Destination Consultancy final report on a place making strategy for Bristol. I’ve posted it up here, and tweeted the link just in case there is anyone out there who might be interested. I like the part where they talk about ‘oozing’ (page 11). I love a good ooze. Especially a marketing and communications ooze.
final-report-consultation-version
I’ve no idea how much the report cost us, the taxpayer, but I do believe that the conclusions contained therein, are, like a lot of knitted brow and chin stroking strategy documents, quite obvious. Easy to say once you’ve read the report? Yes, but if you look at the second document here, which I co-wrote with my fellow directors of Double Art, you can see that we’d arrived at the same conclusions, only in half a day and at no cost to the client.

